PAULO MELO Managing Partner - PFM Associados PFM has built a business partners ecosystem to be able to sum. We truly believe that coordinated efforts are exponential and transformational: challenges are converted into opportunities and results. And is in this search of exponential and tangible results that PFM Associados was founded. We are regularly named by International Tax Review as a world class recommend Firm in Tax Advisory, among other international accolades, including “Brazil Tax Firm of the Year” (2022) by British publication Finance Monthly and our ranking by Leaders League in different practices (BPO/Outsourcing, Global Mobility, Labor Advisory and Compliance). We indeed adopt the “one stop shop” concept. But those that strive in search of excellence do not stop. In this sense, we have each time more contributed to the market with international lectures, presenting Brazil to foreign investors and those interested in our country, as well as national initiatives, sharing our experience in different areas, from legal to tax and from outsourcing to corporate governance, mitigating risks and pointing to real opportunities. To grow is a challenge to every entrepreneur. And to find a business partner that can catalyse such growth is what I have of more precious to offer. What do you tell us? Let’s build such journey together? We have been watching and learning how the accounting and tax professions are being disrupted by technology, markets, regulators’ priorities, geopolitics and, all of that summed, the way clients and stakeholders perceive value in our services. To be able to add value to its clients and, more broadly, to each time wider range of stakeholders, should be the cornerstone of a professional services Firm, and this is what we have been hearing from our clients and the market, and therefore the starting point of our Firm. To listen and understand clients’ needs and challenges; to deal and implement technology tools that can help managing compliance, reporting and filing costs; to provide a seamless level of client services; to have an innovative approach to handle companies’ problems and propose alternatives that bring value to the table. At PFM Associados, we believe that all of that can be achieved, and this is what brings us to the market with an actual proposition of serving clients differently. We are seen as a Firm focused on delivering added value through a concise and focused approach, a reliable alternative that is open to listen and learn from clients. Also importantly, our Managing Partner, Paulo Fernando Melo, is an entrepreneur, like many of you. He has chosen this way in alignment with his career purpose, which is to be available on an integral mode to clients, bringing solutions to its business challenges (and many times personal ones). Finance Monthly Taxation Awards 2024. BRAZIL 53
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